Barrus’ Autumn/Winter 2025 collection debuted at London Fashion Week with 30 new looks. The collection drew inspiration from the ancient Greek city of Ephesus, and reflected this through its soft elegance and structured silhouettes. The production was run by Fashion Scout and styled by Irem Akalin.
Photography courtesy of Chris Yates
Turkish model and actress Çagla Şikel opened the catwalk in a sheer beige three-piece set, the flowing fabric embellished with embroidered flowers. Behind her was an electronic sunrise, reflecting the awakening of a new age in Barrus’ journey. The tightness of the cropped top and pants was balanced out by the flowing jacket thrown around her shoulders. Throughout the show, Barrus played with the relationship between structured and flowing silhouettes, making unlikely but well-suited pairings.
Photography courtesy of Chris Yates
This new dawn of fashion is one with an emphasis on environment; Barrus regularly and proudly repeated fabrics across looks. This shift towards sustainability is one seen throughout London Fashion Week 2025, with the company setting mandatory sustainability requirements for partaking brands. Everything within the Barrus collection, as well as across LFW, is made up of at least 60% certified, preferred, or deadstock materials.
The models were all similarly styled with silver jewellery (Rahsan Valentine’s), which was often pointed to reference the rise in detailed architecture within Ephesus. The glamor of the ancient world is represented in silver glitter on the top of the model’s eyebrows, lengthening their faces (makeup was by AOFM using Dermalogica). It would be no surprise if this became a trend in summer 2025. Untamed, soft curls (BTS HAIR, directed by Diego Miranda) also made a regular appearance on the runway, reflecting the soft beauty of ancient Greece.
The show also premiered six bridal looks, ranging from short party-like white dresses and draping embroidered cream fabrics. A standout was a shapeless cacophony of sheer white fabrics, layered over the same embroidered pattern seen across the collection.
Photography courtesy of Chris Yates
There were some notable trends in the collection that brought each look together. Multiple of the wedding dresses had corset tie-up backs, and a couple of the dresses had an empire silhouette, popular in the 1800s. Loosely aligned to the Ancient Greek theme, it certainly fits the historically-focused direction of the collection. Other regular features were the intensely large sleeves and bows. The bows teetered on the outdated, what with 2024’s coquette trend already winding its way down, but worked well with the mostly pastel fabrics and glittery makeup.
Photography courtesy of Chris Yates
Overall, the Barrus Autumn/Winter 2025 collection has stood out as cohesive, considered and carefully curated; each look was clearly created with consideration to the rest. The repetition of the embroidered floral fabric embodied the delicacy of Ancient Greek architecture, while the soft elegance of the flowing silhouettes made each model’s walk enchantingly dynamic.
